Numb skin fast! deep numb maximum strength - good for tattooing and body piercing, body waxing and bikini waxing, laser hair removal and cosmetic tattooing. No pain in mind! This topical anesthetic cream has 5% lidocaine and is cream based. Three easy steps: Apply 45 minutes prior to procedure. Apply very thick on the area and do not let dry. Wipe cream off before procedure.